The Snoqualmie Valley Preservation Alliance is a 501(c)(3) nonprofit organization committed to protecting the rural character and the viability of farms, residents, and businesses of the beautiful Snoqualmie River Valley.


2016 Taste of the Valley Tickets are on Sale • Goose and Gander Farms • August 5th


Announcing Plans for Floodzilla Citizen Hydrologist Project


About Us

Since forming in 2010, the Snoqualmie Valley Preservation Alliance has matured from a group of concerned, hand-wringing neighbors with the audacity to sue the United States of America over their work on the Snoqualmie Falls, to an established force for forging productive relationships between community members, landowners, and county and state officials. We have advocated for effective solutions to shared challenges, and made headway on some key issues central to protecting the Valley. We were instrumental in returning the Tall Chief property to farmland. We secured an agreement with the County for a long-overdue flood impact study, and identified potential new solutions to drainage problems.

Perhaps even more importantly, in fighting the good fight, we have found our voice. The stakeholders and friends of the Snoqualmie Valley have found that together, we can make our voice heard in a way that will not only serve to protect what we have, but will ultimately make this Valley even more of a regional treasure for all of us to enjoy, prosper and celebrate.



Flood Impact Evaluation,

Monitoring, and Mitigation

Protecting viability of farmers, residents and businesses is central to our mission, and nothing affects their viability more than the river itself. Flooding is a part of life in the Snoqualmie Valley, but flooding made worse and less predictable by human intervention must be addressed if farms, businesses and residents are to thrive. Development activity upstream and downstream can result in flood devastation from any combination of higher peak flows, slower drainage, less reliable flood warning and monitoring tools, and late season flooding, which can destroy spring plantings.

The SVPA works with community members, landowners, King County, Department of Ecology, Flood Management District, King Conservation District, and nonprofits to ensure that the policies and standards for flood management, habitat restoration projects and recreation uses are compatible with long term viability of the lower Valley.

Responding to pressure from the SVPA and other lower valley stakeholders, King County Department of Natural Resources and Parks has commissioned a study to understand the impacts of the recent modifications made to Snoqualmie Falls. The SVPA is is pleased that the county has retained hydrologist Ed McCarthy, PhD as the peer reviewer for the study. Dr. McCarthy has participated in the scoping of the project, and estimates that the results will be available in late spring 2015.

Our long term goal is to investigate and champion solutions for flood storage, especially in light of the concerns over the possibility of reduced snow pack in the region during the next ten to fifty years.

More info

Ongoing Monitoring

and Collaboration

We work with Valley stakeholders, county and state officials, the general public and other nonprofit organizations to proactively further the mission of protecting the Snoqualmie Valley as a productive and stunning rural landscape. Over the past four years, the SVPA has developed a strong network of allies across all sectors: farmers, property owners, environmentalists, visitors, recreationists, and government agencies. We aim to leverage this into a force for meeting the needs of the Valley.

We aim to have a continued, organized presence so that we can understand, anticipate, and advocate on behalf of the Valley and the community. Our board, staff, committee members, and supporters participate in formal and informal collaboration activities, including King County’s Fish Farm Flood Advisory Committee, and hosting and attending community meetings of all kinds.

More info


Improvement District

Farmers, residents and businesses have long recognized that there is always too much or too little water.  The purpose of the watershed improvement district is to address water needs on a system-wide basis, protect water rights, increase access to irrigation, and address drainage issues. It would address irrigation needs by enabling a more efficient method to implement movement of water rights from those who have them to those who need them. This is especially important to the growing number of small farmers who are less likely to have adequate water rights. The district would address drainage by managing regulation and infrastructure on a system-wide level, rather than parcel by parcel, and give the Valley more weight to negotiate with Washington State Department of Ecology on its own behalf.

More info

Executive Director

Cynthia Krass joined the SVPA in 2013 as the organization’s first executive director. Cynthia has a background in land use planning, and a Master of Urban Planning from the University of Washington. Prior to pursuing a career in planning, Cynthia spent a decade in marketing and advertising. Cynthia has lived next door to the Snoqualmie Valley for twenty years, and visits regularly as a dedicated bicyclist and farm customer. Cynthia currently serves on the Planning Commission in the City of Sammamish.

email Cynthia

Board of Directors

  • Jim Haack, President –  KT Cattle Company
  • Van Strom, Vice President –  Valley resident
  • Janet Keller, Secretary – Keller Dairy
  • Joe Haberzetle, Treasurer – Valley landowner
  • Lee Alexander – Valley resident
  • Lawrence Carlson – Bert Carlson Farms, Canine Country Club
  • Geary Eppley – Acacia Farm (equestrian farm)
  • Jeff Groshell –  Snoqualmie Falls Golf Course
  • Steve Keller – Keller Dairy
  • Patrick McGlothlin – Valley farmer
  • Jason Roetcisoender – Green Acres Farm

The Snoqualmie Valley Preservation Alliance is a 501(c)(3) nonprofit organization committed to protecting the rural character and the viability of farms, residents, and businesses of the beautiful Snoqualmie River Valley.